Best CRM Software: Top 5 of 2024
Berita Terkini – Best CRM Software: Customer relationship management (CRM) software is a tool that helps salespeople and businesses manage interactions with their prospects and customers.
In addition to core CRM features like sales pipeline management and powerful reporting, the best CRM software vendors offer advanced features like document management, lead scoring, quote estimation, and auto-dialing capabilities.
5 The best CRM software 2024
The best CRM software for you is based on your specific use case and needs. To help you choose the right CRM tool, we’ve compiled a list of the top 5 CRM vendors, with a breakdown of the features, benefits, pricing, and best use cases for each.
1. Zoho CRM
Zoho CRM is a comprehensive and affordable CRM that offers sales and marketing features along with powerful product customization. Zoho CRM offers a free perpetual basic plan for up to 3 users and paid plans billed annually and monthly from $14 to $52 per user.
CRMs include basic sales pipeline management features as well as advanced features such as lead scoring, sales forecasting, lead assignment, email templates, and mass emailing.
Apart from CRM, Zoho also offers a help desk, email service provider, and accounting platform. Although these platforms must be purchased separately, they integrate well with Zoho CRM and are perfect if you need these solutions in addition to basic sales and marketing functionality.
Zoho CRM is a great solution, but some features like unlimited storage and quotes are expensive or only available at the premium level.
- Free plan available
- 15- to 30-day free trial for paid plans
- Workflow automations
- Free plan is limited
- Limited custom fields
- Some key features cost extra
Salesforce is a CRM system known for its powerful sales pipeline management and reporting features. Plans start at $25 per user, paid monthly, paid annually, and up to $330 per user per year.
Salesforce doesn’t offer a free version, but they do offer a 30-day free trial so you can try before you buy. Salesforce CRM offers advanced workflow automation, team collaboration, lead scoring, and built-in AI at every level.
However, the most popular feature set includes powerful reporting capabilities. Create custom reports and dashboards to track all KPIs. Forecast your sales activity using real-time data and view historical trends with built-in charts and graphs. However, most of these reporting features are only available in premium CRM tiers.
- Robust customization options
- Advanced reporting dashboards
- Over 1,000 third-party integrations
- No free plan available
- Can be hard to set up and use
- Powerful but expensive option
monday.com Project Management CRM has a visually appealing and user-friendly interface. It offers paid tiers ranging from $10 to $24 per user per month, paid annually. However, all plans require a minimum of 3 seats, which means the minimum you can pay is $30 per seat. Up to three users per month, billed annually.
While Monday offers a free option, this plan’s features are limited to basic task management, unlike CRM platforms. The Monday.com platform offers all the core CRM features you’d expect, such as unlimited customization pipelines.
In addition to these core features, monday.com offers a variety of project management and account management features to help you manage ongoing customer relationships as well as internal projects.
Take advantage of the tool’s unlimited schedules and organize your project work with ready-made templates that you can customize according to your needs. Engage customers and manage contract renewals with Monday’s account management features.
- Project and account management capabilities
- Easy-to-use dashboard
- 200-plus board and automation templates
- Pricing can be confusing
- Minimum three seats for paid plans
- Some project features are buggy
Apptivo is a comprehensive CRM software solution that includes a variety of applications for sales, marketing, product management, human resources and finance. Paid plans start at $8 per user per month, billed annually, and go up to $25 per user per month for premium plans.
Discounts apply when you pay with an annual plan. Optivo features Lead Management, Account Management, Contact Management, Sales Planning and Territory Management.
Apptivo offers 18 business apps at its entry level and over 50 business apps at its premium level. While it offers tons of customization options, the amount of customization you can do to things like dashboards, workflows, and fields is limited at each level.
- 24/7 customer support
- Intuitive and easy to use
- Advanced workflow automations
- Limited reports and dashboards
- Missing some third-party integrations
- Cloud storage limited
5. Agile CRM
Agile CRM offers free tiers for up to 10 users that include features like lead scoring, appointment scheduling, deal tracking, two-way phone communication, and email tracking.
These features like lead scoring are only offered in paid plans compared to many other CRM systems. Paid Active CRM plans start at $8.99 per user per month if you purchase a two-year plan. The highest paid plan is $47.99 per user per month if you sign a two-year contract.
Agile CRM offers features for sales, marketing and support. However, you cannot purchase these modules separately and must upgrade to one of the premium tiers to access these additional features.
- Free plan for up to 10 users
- Sales, marketing and service features
- Educational webinars available
- Lengthy contract required for cheapest pricing
- Limited integrations and plugins
- Limited support at lower tiers
Do I need a CRM for my business?
Most businesses would benefit from the use of CRM software. CRMs can help with anything from basic contact management to advanced sales pipeline management. If you sell a product or service that requires lead nurturing, or manage ongoing client relationships, then a CRM is probably right for you.
How do I choose a CRM for my business?
When choosing a CRM for your business, first assess your needs. From there, look for CRM software with an available feature set that meets those needs. Then, consider its pricing, customer service and ease of use to determine an overall value for the cost.
How much does a CRM cost?
The cost of CRM software varies widely. Typically, CRM providers offer a three-tiered pricing structure with paid tiers ranging from $8 per month, per user up to $300 per monthly user. Some CRMs offer free tiers while others offer free trials between seven and 30 days.
Are there free CRMs available?
Yes, there are many CRMs that offer a free tier. However, these free tiers are basic and may not include the features you need. That said, they are helpful for testing out the product and assessing things such as its user interface and more. For more information, check out our article on the best free CRMs.